Employers in Tatarstan have started to look for employees with skills in working with AI more often.

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       Employers in Tatarstan have started to search for employees with AI skills more frequently

      

      

      

      

      

      

      

      

      

      

      

       Employers in Tatarstan have started to search for employees with AI skills more frequently

      

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      Employers in Tatarstan have started to search for employees with AI skills more frequently (photo: pxhere.com)

      

      

      

      

      

      

      

      

      

      

       Employers in Tatarstan have increased their demand for AI skills by two and a half times. The leaders in these criteria are the fields of marketing, sales, and finance.

       In the Republic of Tatarstan, an explosive growth in demand for specialists with AI and machine learning skills was recorded in the first half of 2026. As reported by RBC, citing data from the director of hh.ru Volga, Albina Sultanova, local employers published two thousand two hundred job vacancies with corresponding requirements, which is two point seven times higher than the figure for the same period last year and four point three times greater than the numbers from two years ago. According to estimates from the "Rabota.ru" service, the growth amounted to one hundred seventy-three percent year on year. The share of such vacancies in the total volume of offers in the republic reached two percent. Almost a third of vacancies requiring AI skills are in marketing, advertising, and PR, another quarter are in sales and customer service, and twenty-two percent are in the IT sector. The most common roles requiring the ability to use neural networks are sales managers, designers, programmers, analysts, and SMM managers. Employers expect candidates to be able to automate routine tasks, analyze customer data, generate content using neural networks, and optimize business processes. Experts note that AI competencies are transitioning from being exotic to basic market requirements. It was previously reported that the number of cybercrimes in Tatarstan decreased by forty-three percent in the first six months of the current year; however, the damage still exceeded 2 billion rubles.

       Arina Mikhailova

      

      

      

      

      

       Published: 17.07.2026 11:59

       Edited: 17.07.2026 11:59